EPISODE · Jan 30, 2020 · 19 MIN
How Xbox, Twitter reversed ‘goldfish’ attention spans in a world-first social gaming campaign
from Mi3 Audio Edition · host Mi3 & iHeart Podcasts Australia
Think again if you’re convinced online communities have the attention span of a goldfish. Xbox and Twitter execs lift the lid on how complex social campaigns are booming, and how gaming consoles are advancing as hubs for streaming and media. See omnystudio.com/listener for privacy information.See omnystudio.com/listener for privacy information.
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How Xbox, Twitter reversed ‘goldfish’ attention spans in a world-first social gaming campaign
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