How Your ‘Best’ Trainers Could Be Hurting Your Business, with Emma Masters episode artwork

EPISODE · Apr 21, 2026 · 36 MIN

How Your ‘Best’ Trainers Could Be Hurting Your Business, with Emma Masters

from Five-Star Fitness by The Fit Guide · host The Fit Guide

Emma Masters, founder of Therapy Fitness and fitness industry speaker and consultant, joins the show to discuss a common but unspoken issue that many gyms overlook. Your most popular instructors can be driving busy classes, but if they’re not focused on new members they can also be holding your business back.Emma shares a clear, important perspective on experience and how to maintain consistency across your brand that every gym owner should hear.----------------------------------------------------------------Thank you to our sponsorsHapana, our preferred gym management software.Ezypay, our preferred subscription and payment solution.Sign up to our newsletterhttps://thefitguide.com/subscribeConnect with The Fit GuideLinkedInInstagramWebsiteGuest LinksEmma Masters on LinkedInTherapy Fitness

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How Your ‘Best’ Trainers Could Be Hurting Your Business, with Emma Masters

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