HUB 514: EXPERT INTERVIEW - Carol Abrahamson

What can a book do after it’s published, especially if you want it to create more visibility and credibility for your work? Today’s guest helps authors think more strategically about that next chapter. She works with fiction and nonfiction authors at every stage, from those still planning their book to those whose book came out years ago, helping them make the most of what they’ve created. She is a former book awards judge, a former McGraw-Hill executive, and the author of 42 nonfiction books. Through Book Award Mastery, she helps authors research the right award opportunities and build a practical plan to use award recognition in support of their larger goals. If you’ve ever wondered whether book awards are worth the effort, or how they can support the life of your book after publication, this conversation will give you a lot to think about. Please join me in welcoming one of our Biz Book Pub Hub Partners, Carol Abrahamson. 🟠 Use Awards Strategically: A book award is more useful when it is connected to a larger action plan. 🟠 Think Beyond Recognition: Awards and bestseller status can support credibility, but they are not the end goal. 🟠 Build A Multi-Year Plan: The real value comes from what authors do before, during, and after the award process. 🟠 Research The Right Opportunities: Not every award is legitimate, relevant, or worth pursuing. 🟠 Revisit Older Books: Some quality awards are open to books published years ago, especially if the content is still timely. 🟠 Let The Book Open Doors: Carol’s first book worked as a strategic introduction to the exact clients she wanted to reach. 🟠 Trust Curated Expertise: Authors benefit when they can find reliable service providers instead of navigating the publishing world alone. In this episode, we discuss the following: Links LinkedIn https://bookawardmastery.com  https://executiveauthors.com Books by Carol Abrahamson Robbie’s Resources Schedule a complimentary book launch brainstorming session: www.BookLaunchBrainstorm.com Find all the archived podcast episodes, plus an invitation to free virtual networking events for writers and authors, AND Hub Partners ready to help entrepreneurs become successful authors: www.BizBookPubHub.com Join the waitlist for the next Kindle Flash Sale for entrepreneurial authors: www.KindleFlashSale.com Subscribing (or following) and leaving a rating and review wherever you are listening helps this podcast be discovered.  Biz Book Pub Hub Podcast features interviews with experts who help entrepreneurs become successful authors and author panels discussing the ROI of publishing a business book.   Tune in for frank conversations about the ups and downs of the author journey. Find out what common mistakes you can avoid and what resources you can use to ensure your effort leads to business growth. Learn more about your ad choices. Visit megaphone.fm/adchoices