Human 2.0: Upgrading Performance in the Age of Biometrics and Intelligent Tech

Biometrics is the new muscle of performance-- from sport teams to business machines. Hootsuite CEO Irina Novoselsky and Lenovo Executive Lead of Global Media Rick Corteville are joined by former NFL player and fitness entrepreneur Brandon Marshall to discuss the emerging tech, tools, and data needed to make fast decisions on and off the field, help teams and businesses see around corners. Speakers include Brandon Marshall, CEO & Founder, I AM ATHLETE & HOUSE OF ATHLETE; Aaron Kwittken, Founder and Global CEO, PRophet Irina Novoselsky, CEO, Hootsuite; Rick Corteville, Executive Lead, Global Media COE, Lenovo #sportbeach2025 #stagwellatcannes #sportbeach #canneslions