Human-First Marketing: Storytelling, Empathy, and the Future of Social

Drop us a message!Data tells you what's happening. Empathy tells you why it matters… and the best social media strategies need both.In this episode of Social In 10, Giraffe Social Co-Founder and CEO Phil Treagus-Evans shares his take on human-first social media and what it really means to cater to an audience rather than just analyse them.Phil explores when marketers should prioritise storytelling over direct selling, and how to combine performance data with genuine empathy to create campaigns that resonate on a human level while still delivering measurable results.Want to be featured on the pod? Drop us a voice note on Instagram at @GiraffeSM.About Giraffe Social’s Social in 10 PodcastGiraffe Social is a multi-disciplined digital marketing agency specialising in social media marketing based on the South Coast of the United Kingdom. We work with a wide range of industries, spanning from Fintech and L&D, to Beauty and Retail.Social in 10 is a weekly podcast about all things digital marketing. We discuss all the things social media managers want to know, including the latest platform updates, emerging trends, campaign ideas, and best practices to help you stay ahead of the curve. Whether you're managing multiple clients or growing your brand in-house, each episode is packed with actionable insights… all delivered in under ten minutes.Hosted by the Giraffe Social team, this is your fast, fun, no-fluff guide to making sense of social. New episodes every week, so tune in and level up your marketing game!