Humanizing Brands; Marketing Chat with Mary Beth Hall

In this conversation, Mary Beth Hall and Joseph A. Federico discuss the evolution of marketing, the role of AI in education and social media, and the importance of humanizing brands. They also explore the challenges of social media management in corporate culture and the impact of COVID-19 on brand authenticity. The conversation covers a wide range of topics related to marketing, branding, and social media. It delves into the importance of brand building, the challenges of marketing, the value of social media, and the significance of personal branding. The discussion also explores the role of social media in trade shows and the advice for individuals starting out in corporate marketing. Welcome to Pride and Promotion a marketing podcast specifically tailored for the LGBTQ Community. Where you are a business owner, community organizer, volunteer, or just like to help get the word out about people, places and things in our LGBTQ space, this podcast will help you learn tactics or meet people that are getting it done. Host Joe Federico has been doing marketing and specifically social media marketing for over 10 years after his previous life working in journalism and print media. His company J. Federico Marketing helps clients learn the art of using social media to their advantage as well offering services to automate the process for you. Be sure to check out the website at www.jfedericomarketing.com and tune in every week to the Pride and Promotion Podcast.