Humanizing the Customer Relationship: An Interview with Christina Garnett, CX Evangelist and "Pocket CCO"

from Customer First Thinking · host Stephen Shaw

Brands still operate today as though media coverage and reach are all that matter, even as customers make every effort to evade their messaging. A new playbook is needed, according to CX expert Christina Garnett, which fosters communal spaces called "brandoms" where relationship building and brand building intersect.

Episode metadata supplied by the publisher feed · Published Jan 15, 2026

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Humanizing the Customer Relationship: An Interview with Christina Garnett, CX Evangelist and "Pocket CCO"

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