Hype Cycle for Entrepreneurs and Product Managers

Send us Fan MailTechnology adoption is never gradual, quick, or linear. It usually follows a hype cycle pattern which generates unrealistic expectations and misallocation of resources. This episode discusses the caused of that and how entrepreneurs and product managers need to be aware of the cycle, consider the timing of initiatives, and be prepared to generate their own hype cycles to be successful introducing new products and technologies.Support the show