Hyper-competition in Advertising with Mike Follett

On this episode, we're in conversation with our third special guest, the source of truth and the mad men and women of advertising, Mr. Mike Follett. The point where quantity goes up and quality goes down, we call that hyper competition, and certainly there's a lot of advertising competing for our time. (Repeat)We’d really appreciate if you could take just a few minutes to fill out our listener survey. Please visit survey.prx.org/bubble to give feedback on the show. Thanks! Hosted on Acast. See acast.com/privacy for more information.