S2E6 · Hyper-personalization comes to banking, with Anson Vuong

In some respects, it's never been more difficult to be a banker. You have to navigate historically low customer trust, increasing regulatory complexity, an uncertain macroeconomic environment, and a customer journey that is arguably more difficult to get right than in any other industry.At the same time, the opportunities in banking have never been more exciting. The converging forces of digital and AI are enabling banks to realize the long-held ambition of hyper-personalized customer experiences at scale.In this episode, host Will Kingston is joined by the leader of Acquis Cortico-X's Financial Services practice, Anson Vuong, to discuss the financial services landscape in 2024.Follow Acquis Cortico-X on LinkedIn here.Get in touch with Anson: [email protected]