Hyping the Mona Lisa

Was the Mona Lisa always seen as an iconic masterpiece? Who decides which images become iconic and why do they become part of the collective consciousness? In this episode we take a look at the Mona Lisa and try to separate the art from the hype. On the way we get caught up in the most chilled-out art heist ever and meet the man who accidentally made the Mona Lisa the most famous painting in the Western world.