I Can Take It episode artwork

EPISODE · Jun 20, 2026 · 18 MIN

I Can Take It

from You're Not Listening

Everyone says they can take feedback. Until they actually get it.In this episode, we get into why feedback is one of the most avoided conversations in professional life — and why that hasn't changed since the beginning of most people's careers. From boardrooms to interview rooms, the reaction is always the same: defend, explain, justify.But what if that reaction isn't a character flaw? What if it's just biology?We break down the science behind why feedback feels like a physical threat — including Daniel Goleman's amygdala hijack, David Rock's SCARF model, and Roy Baumeister's work on why negative information hits harder than positive. Then we reframe what feedback actually is, why it's a two-way street, and how to use it as a tool for growth rather than a trigger for defensiveness.This episode includes a simple three-step framework — Listen, Understand, Act — and a practical challenge you can take into your week starting today.You'll walk away with:A clear understanding of why your brain reacts the way it does to feedbackThe reframe that separates behaviour from identityA framework for giving and receiving feedback that actually worksOne small action you can take this weekWrite in and tell me what landed: [email protected]

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I Can Take It

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