"I Grew My Business and Felt YUCKY About It" — Louisa Vilardi on Refine and Release & Why Scaling Back Isn't Failing | Mama's Got Louisa Vilardi Photography episode artwork

EPISODE · Jun 16, 2026 · 44 MIN

"I Grew My Business and Felt YUCKY About It" — Louisa Vilardi on Refine and Release & Why Scaling Back Isn't Failing | Mama's Got Louisa Vilardi Photography

from The Money Hungry Mama · host Brittany Plumeri

Louisa Vilardi had her best business year ever in 2025. She made the money. She hit the growth. She scaled her photography business in ways she'd been dreaming about for a decade. And it felt awful.Because the cost of that growth was her family.In this episode, Louisa — a former high school English teacher turned 10-year photography business owner and mama of three — walks Brittany through the framework she uses every January to make sure her business is growing the right way, not just the fast way. She calls it Refine and Release: keep what's working, release what's draining you, and stop measuring success by money alone.This is the conversation for every mompreneur who has ever felt the icky in between of "my business is growing but my family is paying the price" and who needs permission to scale back without it meaning failure.Plus: how Louisa built her business secretly during maternity leave (no website, no Instagram, no LLC), the pay-what-you-can pricing model she used to launch, the moment her mom passed away weeks after her son was born and changed her whole "why," the "two costs to every success" framework, and the fully-clothed-jump-in-the-ocean story that taught her how to take leaps in business.For the mama who is tired of the lie that more = better. 💛Find Louisa: @louisavilardiphotography on Instagram | louisavilardi.com The Money Hungry Mama Guide — coming Sept 8, 2026 https://www.barnesandnoble.com/w/money-hungry-mama-brittany-plumeri/1148503744Instagram: @themoneyhungrymamaJoin the Free Fb Community:https://forms.gle/9V2zaH7A78s9SyXo8

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"I Grew My Business and Felt YUCKY About It" — Louisa Vilardi on Refine and Release & Why Scaling Back Isn't Failing | Mama's Got Louisa Vilardi Photography

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