I Purchased an App. As a Non-Developer, How Do I Serve My Audience the App?

Today’s question comes from Kris, who has a question about supporting and serving her audience with an app she purchased. As a non-developer, what should she do? Should she hire someone to help with the development of the app? Does she learn the software on her own? Do you have a question about serving your audience with apps? Record it at http://askpat.com. Today’s sponsor is Freshbooks. Go to http://freshbooks.com/askpat and enter “Ask Pat” for more information. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.