I Thought Being Good at Audio Would Be Enough episode artwork

EPISODE · Aug 31, 2026 · 21 MIN

I Thought Being Good at Audio Would Be Enough

from The Business of Audio Podcast

👉 JOIN THE BUSINESS OF AUDIO COMMUNITY FOR FREE: https://www.skool.com/sound-foundations-8658/aboutWhen I started working in audio, I thought the formula was simple:Get really good at recording and mixing, and eventually people will hire you.After more than 40 years in this business, I've learned that being good at audio is only part of what it takes to build a career.I've watched incredibly talented engineers struggle to find consistent work while others built long careers—not necessarily because they were better engineers, but because they understood the other side of the business.In this episode, we're talking about:Why great audio skills don't automatically create clientsWhy the best engineer doesn't always get the gigBeing someone clients actually want to work withReliability and professionalismCommunicationBuilding relationshipsReputation and referralsLearning the business side of audioWhy talent alone isn't a business planDon't stop getting better at your craft.But if you want to make your living doing this, learn how to turn those skills into a business.Get Good. Get Clients. Get Paid.

Episode metadata supplied by the publisher feed · Published Aug 31, 2026

Embed this episode

Ready to play

I Thought Being Good at Audio Would Be Enough

0:00 21:55

No transcript for this episode yet

We transcribe on demand. Request one and we'll notify you when it's ready — usually under 10 minutes.

No similar episodes found.

No similar podcasts found.

Frequently Asked Questions

How long is this episode of The Business of Audio Podcast?

This episode is 21 minutes long.

When was this The Business of Audio Podcast episode published?

This episode was published on August 31, 2026.

Can I download this The Business of Audio Podcast episode?

Yes. Use the download control on the episode player to save the publisher-provided media file.
URL copied to clipboard!