I used my secret formula. This is the next installment of getting and keeping ratings. In 1976, I took the Great Country KSO morning ratings from 9 to 27 in my first book. Here's the story in a 43 minute episode

Send us Fan MailI was "on the air" at WFBL in Syracuse in 1976 when Stoner Broadcasting System hired me to host the morning show on their flagship station in Des Moines, Great Country KSO.I arrived one week before the fall sweeps began.  The show went fom a 9 share to a 27 share in that book.  Here is the continuation of my audio commentary on I managed to get at keep high morning show numbers year after year.  https://talkingaboutradiowithjohnleslie.buzzsprout.comA product of John Leslie's World Radio Inc.