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IA para Hotelaria: eficiência sem alma ou inteligência com propósito?

EPISODE · Feb 3, 2026 · 6 MIN

IA para Hotelaria: eficiência sem alma ou inteligência com propósito?

from PAPCAST - Hotel Podcast · host Paulo Porto

A inteligência artificial virou manchete, buzzword e promessa milagrosa. Alguns hotéis correm para implementar qualquer solução. Outros travam, com medo de desumanizar o serviço.Neste episódio, vamos colocar a IA no lugar certo: nem vilã, nem salvadora, mas ferramenta estratégica.A pergunta não é se a IA substitui pessoas. A pergunta correta é: quais tarefas nunca deveriam ter sido humanas?

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IA para Hotelaria: eficiência sem alma ou inteligência com propósito?

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