EPISODE · Nov 30, 2024 · 16 MIN
IAM2301 - Gresh's Discusses Target Market Mastery as a Strategic Advantage
from CEO Podcasts: CEO Chat Podcast + I AM CEO Podcast Powered by Blue16 Media & CBNation.co · host CEO Podcasts
Gresham Harkless believes that the secret to happiness is different for everyone. While money and material things are essential to some extent, pursuing happiness has less to do with money and more with personal connections and meaningful work. Gresham perceives someone more committed to the business could improve control and productivity. He utilizes technology to stay efficient, relying on tools like Basecamp for project management, and emphasizes time management and prioritizing essential tasks. Gresham started his business through BNI (Business Network International) and still values the relationship-building aspect of networking. He discusses the importance of knowing your target market and selecting the right platforms based on your goals. Gresham shares his experience with hiring through platforms like Upwork. He advocates bringing people on board before you need them, allowing you to refine your leadership skills and make better hiring decisions. Podcast Link: Send it Rising Internet Marketing Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE. I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars from the podcast, find out about CBNation Architects and why you might be one and so much more. Did we mention it was FREE? Download it today!
What this episode covers
Gresham Harkless believes that the secret to happiness is different for everyone. While money and material things are essential to some extent, pursuing happiness has less to do with money and more with personal connections and meaningful work. Gresham perceives someone more committed to the business could improve control and productivity. He utilizes technology to stay efficient, relying on tools like Basecamp for project management, and emphasizes time management and prioritizing essential tasks. Gresham started his business through BNI (Business Network International) and still values the relationship-building aspect of networking. He discusses the importance of knowing your target market and selecting the right platforms based on your goals. Gresham shares his experience with hiring through platforms like Upwork. He advocates bringing people on board before you need them, allowing you to refine your leadership skills and make better hiring decisions. Podcast Link: Send it Rising Internet Marketing Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE. I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars from the podcast, find out about CBNation Architects and why you might be one and so much more. Did we mention it was FREE? Download it today!
NOW PLAYING
IAM2301 - Gresh's Discusses Target Market Mastery as a Strategic Advantage
No transcript for this episode yet
Similar Episodes
Mar 26, 2026 ·1m
Jan 2, 2026 ·47m
Dec 21, 2025 ·46m