EPISODE · Dec 3, 2024 · 16 MIN
IAM2304 - CEO Helps Clients Articulate their Visions through Compelling Stories
from CEO Podcasts: CEO Chat Podcast + I AM CEO Podcast Powered by Blue16 Media & CBNation.co · host CEO Podcasts
Mike Wittenstein is the CEO of Story Miners, a pioneer in customer experience design, and the founder of Galileo, a digital agency, and Storyminers, a customer experience consultancy, after working at IBM. Mike emphasizes the importance of agility and customer outcomes in business success, drawing from his early leadership experiences and systems thinking learned at IBM. Story Miners helps clients articulate their visions through compelling stories, making ideas more engaging and actionable. He also discusses the importance of brand values and transparency in attracting customers. He emphasizes that a brand is only as good as the customer's experience and advises focusing on front-line customer interactions. The conversation highlights the importance of understanding customer reactions to anticipate their needs and designing cost-effectively. Website: StoryMiners LinkedIn: Mike Wittenstein Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE. I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars from the podcast, find out about CBNation Architects and why you might be one and so much more. Did we mention it was FREE? Download it today!
What this episode covers
Mike Wittenstein is the CEO of Story Miners, a pioneer in customer experience design, and the founder of Galileo, a digital agency, and Storyminers, a customer experience consultancy, after working at IBM. Mike emphasizes the importance of agility and customer outcomes in business success, drawing from his early leadership experiences and systems thinking learned at IBM. Story Miners helps clients articulate their visions through compelling stories, making ideas more engaging and actionable. He also discusses the importance of brand values and transparency in attracting customers. He emphasizes that a brand is only as good as the customer's experience and advises focusing on front-line customer interactions. The conversation highlights the importance of understanding customer reactions to anticipate their needs and designing cost-effectively. Website: StoryMiners LinkedIn: Mike Wittenstein Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE. I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars from the podcast, find out about CBNation Architects and why you might be one and so much more. Did we mention it was FREE? Download it today!
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IAM2304 - CEO Helps Clients Articulate their Visions through Compelling Stories
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