IAM2366 - Unveiling the Franchise Broker Odyssey

Gresham Harkless is celebrating his 2nd anniversary and has traveled a lot recently.   Gresham attended a conference with around 200 brands and had the chance to meet with seasoned brokers.   He absorbed much valuable information about what successful brokers do, their mindsets, and how they approach the business.    Gresham emphasizes the importance of becoming skilled at lead generation while keeping marketing costs low.   He believes content creation will play a big role in generating leads and is something he plans to experiment with.   Gresham suggests focusing on learning one or two brands per month and doing deep dives into those brands to truly understand them.   Gresham considers collaborating with others and possibly bringing in additional agents or partners to share the workload, noting that you don’t need to do everything yourself. Blue Star Franchise: http://bluestarfranchise.com Browse the Franchise Inventory: https://bluestarfranchise.com/franchise Is franchising right for you? Check this out to see: http://bluestarfranchise.com/assessment Franchise CEO (A CBNation Site - coming soon) - http://franchiseceo.co Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE.  I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars from the podcast, find out about CBNation Architects and why you might be one and so much more. Did we mention it was FREE? Download it today!