IAM2408 - Franchise Broker Journey: Overcoming Day 36 Sales Slump

Gresham Harkless shares the harsh truth about sales in entrepreneurship – not every conversation will lead to a sale. It's crucial to accept that not every potential client will become a customer, no matter how much effort is put into the process.   Gresham discusses how candidates sometimes get cold feet due to the perceived risks, even when they see the opportunity and believe in the business.   He reflects on how often sales that seem certain don’t close, while those that seem unlikely can unexpectedly succeed.   He also mentions that in franchise sales, it's common to speak with 100 to 150 leads, but only one will convert to a franchisee.    One key takeaway from Gresham’s experience is the importance of moving quickly towards a yes or no answer to avoid wasting time.   In addition, he recognizes that sales is a journey that requires patience, perseverance, and sometimes, talking to many people before finding the right fit. Blue Star Franchise: http://bluestarfranchise.com Browse the Franchise Inventory: https://bluestarfranchise.com/franchise Is franchising right for you? Check this out to see: http://bluestarfranchise.com/assessment Franchise CEO (A CBNation Site - coming soon) - http://franchiseceo.co Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE.  I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars from the podcast, find out about CBNation Architects and why you might be one and so much more. Did we mention it was FREE? Download it today!