IAM2559 - Am I Really Starting Over? episode artwork

EPISODE · Aug 15, 2025 · 5 MIN

IAM2559 - Am I Really Starting Over?

from CEO Podcasts: CEO Chat Podcast + I AM CEO Podcast Powered by Blue16 Media & CBNation.co · host CEO Podcasts

In this special episode, Gresham Harkless shares his surprise and disappointment that over 100 generated leads—mostly through Google Ads and Facebook—yielded limited traction, with only about 10 being truly qualified and just 1–2 currently viable.    He acknowledges that while the business model requires volume, speed, and a long-term mindset, external factors, like economic uncertainty and personal life events, have significantly influenced lead engagement and conversions.   Gresham chooses to reassess and pivot, deciding to step away from underperforming tactics and refocus on higher-trust strategies like LinkedIn networking, organic content creation, and tapping into warm relationships.   Likewise, he emphasizes resilience in the face of setbacks and expresses cautious optimism about the new strategic direction.   Blue Star Franchise: http://bluestarfranchise.com Browse the Franchise Inventory: https://bluestarfranchise.com/franchise Is franchising right for you? Check this out to see: http://bluestarfranchise.com/assessment Franchise CEO (A CBNation Site - coming soon) - http://franchiseceo.co Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE.  I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars from the podcast, find out about CBNation Architects and why you might be one and so much more. Did we mention it was FREE? Download it today!

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IAM2559 - Am I Really Starting Over?

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