IAM2637 - Step into Success: What's Your Day 286?

In this episode, Gresham reflects on the past year of planning, the emotional hurdle of acknowledging the time that has passed, and the excitement of welcoming a potential candidate—identified through LinkedIn—who may become his first deal. He emphasizes transparency with prospects, encouraging them to voice disinterest openly to avoid ghosting and to keep the pipeline moving efficiently. The episode highlights several practical insights: the need to target the right audience (shifting from business owners to non‑owners), the importance of addressing objections early, and leveraging data analytics backgrounds when matching candidates to franchise opportunities. Harkless notes that while progress can feel uncertain—“moving forward or backwards”—the key is constant motion.  Blue Star Franchise: bluestarfranchise.com Browse the Franchise Inventory: bluestarfranchise.com/franchise Is franchising right for you? Check this out to see: bluestarfranchise.com/assessment Franchise CEO (A CBNation Site - coming soon) - franchiseceo.co Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE.  I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars from the podcast, find out about CBNation Architects and why you might be one and so much more. Did we mention it was FREE? Download it today!