IAM2670 - The Importance of a Purpose-Driven Business in Digital Marketing

In this episode, Gresham Harkless welcomes Terance Redmond, Founder of IBI Marketing. Terance launched the firm to bring integrity and innovation to the digital marketing space, specifically targeting small and medium-sized businesses that lacked ethical and effective marketing partners. Terance shares that his business is guided by his personal mission statement: to have a positive impact on everyone he meets, be kind, and constantly educate. This belief drives IBI Marketing to help everyone in its sphere of influence succeed. Terance credits his “secret sauce” to his high-pressure experiences, including playing in three Rose Bowls and the NFL. His key takeaway is that preparation and effort are vital. He defines a CEO as a leader who wields their responsibility with the “utmost, loving, caring, non self serving aptitude possible”. Check out our CEO Hack Buzz Newsletter–our premium newsletter with hacks and nuggets to level up your organization. Sign up HERE.    I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars from the podcast, find out about CBNation Architects and why you might be one and so much more. Did we mention it was FREE? Download it today!