IAN URBINA + SCOTT GOODSON

On this episode of the Richard Crouse Podcast we meet Pulitzer Prize-winning journalist Ian Urbina, host of “The Outlaw Ocean.” The project began years ago as a series in The New York Times, where he was a staff writer. Between the articles, a book on the subject and now the podcast, the journey took more than four years, spanning 40 cities and every continent, and over 12,000 nautical miles across five oceans and 20 other seas. In the podcast Urbina explores a gritty and lawless realm, populated by traffickers and smugglers, pirates and mercenaries, wreck thieves and repo men, vigilante conservationists, seabound abortion providers, clandestine oil dumpers, shackled slaves and cast-adrift stowaways. “The Outlaw Ocean” is brought to you by CBC Podcasts and the L.A. Times. Learn more about The Outlaw Ocean Project, a non-profit journalism organization that produces investigative stories about human rights, at theoutlawocean.com. Then, we’ll meet Scott Goodson, the author of “Activate Brand Purpose: How To Harness The Power Of Movements To Transform Your Company” and founder and CEO of advertising and marketing agency StrawberryFrog. He Zooms in, from New York City, to talk about purpose driven companies and why consumers care about what a company stands for and what its values might be.