Iconic Motorsport Operations with April Henderson

In this episode of The BeDifferential Podcast, we head to the heart of California’s racing culture with April Henderson, Vice President of Events at WeatherTech Raceway Laguna Seca. With over a decade in the automotive and motorsport space, April shares what it takes to produce world-class events like the Rolex Monterey Motorsports Reunion and Monterey Car Week. From managing paddock logistics and overseeing raceway licensing to serving as the public-facing ambassador of one of America’s most iconic tracks, April offers a rare behind-the-scenes look at the complexity and creativity that drives her work.We also explore April’s journey into motorsports, her experiences working on The Quail events, and how she leads with a balance of strategy, adaptability, and hospitality. Whether you're an events professional, motorsport fan, or aspiring industry leader, this episode will leave you inspired by the incredible work that happens off-track to make the magic happen on it.