ICYMI: A Masterclass in Culture with IKEA CEO Jesper Brodin

From leading IKEA, one of the world's largest furniture brands, to championing sustainability and innovation, Jesper Brodin's journey is a remarkable tale of leadership and forward-thinking. As CEO, Brodin has been instrumental in steering IKEA towards a future-oriented business model, emphasizing the importance of long-term investments, embracing change, and the delicate balance between profitability and positive impact. In this episode of Culture Leaders Podcast, Jesper Brodin shares his insights on leading through times of change and the significance of having a vision deeply embedded in the core operations of a business. He reflects on his encounters with IKEA's founder and the invaluable lessons learned about thinking long-term, not just in terms of years but centuries. Join us on Culture Leaders Podcast as Jesper Brodin takes us through his journey at IKEA, sharing his thoughts on sustainable business practices, leadership challenges, and the exciting yet uncertain future shaped by technological advancements.   Segmented Timestamps [02:50] Embracing sustainability at IKEA. [05:25] The journey to leading a global brand. [09:00] Innovating for an eco-friendly future. [12:45] The balance between affordability and quality. [16:35] IKEA's vision for the next decade. [19:10] Personal insights on leadership and responsibility. [23:55] Share your thoughts and feedback.   Jesper Brodin  LinkedIn: https://www.linkedin.com/in/jesper-brodin/    Websites:  http://www.ingka.com  http://www.ikea.com/us    Jessica Kriegel: Website: https://www.jessicakriegel.com/ LinkedIn: https://www.linkedin.com/in/jessicakriegel Instagram: https://www.instagram.com/jess_kriegel/ Culture Partners: Website: https://culturepartners.com/ LinkedIn: https://www.linkedin.com/company/culturepartners/