Identifying the Needs of Your Niche with Jennifer Crandall

This week on the Drop In CEO, food safety expert Jennifer Crandall shares how she built her services specifically to serve small businesses and how customization has led to her success. Join Deborah and Jennifer as they discuss communicating in a way that does not overwhelm your client, helping your niche understand their needs through smaller opportunities, and how to have closing conversations that inspire action. Jennifer Crandall founded Safe Food En Route, LLC in 2018, a food safety consulting firm that provides assistance to small and medium sized companies with FSMA regulations and food safety programs. Jennifer is passionate about providing full solution, corporate-like food safety and quality programs to businesses that want to level up. She has also has a passion for education as a regular guest lecturer and alumni contact for Purdue University Food Science students; also she served on the Curriculum Advisory Committee for Cincinnati State’s recently approved Culinary Arts and Applied Food Science Bachelor of Arts program.   You can connect with Jennifer in the following ways: Follow #JenTheFoodScientist: On the web: www.safefoodenroute.com On LinkedIn: @Jennifer Crandall and @Safe_Food_En_Route On Twitter: @safefoodenroute On Facebook: Safe Food En Route, LLC On Instagram: safefoodenroute   To learn more about how you can connect with Deb, go to https://www.dropinceo.com/ or join the Drop in CEO Facebook group for more conversations on how to lead, inspire, and achieve your goals.See omnystudio.com/listener for privacy information.