Identity Beats Goals: Why Waiting for the New Year Never Works

Everyone talks about goals at the end of the year.Very few people talk about identity.In this episode, Coach G (Gurthro Steenkamp) explains why waiting for the New Year — or 2026 — is the reason most people stay stuck, frustrated, and inconsistent.This conversation is about:Why New Year’s resolutions don’t lastWhy identity matters more than motivationHow habits are really formed (and broken)What high performers do differentlyWhy clarity, systems, and standards matter more than hype📩 Join Coach G’s Free Community - https://www.skool.com/coach-g-1708/about?ref=2aa34cec096e4503a6e179cc75caaaecWhether you’re a rugby player, a coach, or someone chasing high performance in life, this episode will challenge the way you think about change.If you want to stop restarting and start becoming, this one is for you.🎙️ Press play and start the reset — now.