Identity Marketing by Veronica Romney

https://thebookvoice.com/podcasts/2/audible/7010 to listen full audiobooks. Title: Identity Marketing Author: Veronica Romney Narrator: Lauren Garvin Format: mp3 Length: 4 hrs and 17 mins Release date: 02-25-25 Ratings: 4.5 out of 5 stars, 5 ratings Genres: Business Development & Entrepreneurship Publisher's Summary: Buyers are smart. They've caught onto our marketing tricks and strategies, and what used to work isn't working anymore. To survive and thrive in the new era of calculated spending, you must be able to help customers define who they are and deeply connect their identity to your brand. In Identity Marketing, master Marketer and CEO, Veronica Romney, leads marketers, CEOs, entrepreneurs, and sales people through a 4-step framework that will show you how to stop asking your customers to "buy this" and instead extend the powerful invitation to "be this."