EPISODE · Nov 17, 2025 · 9 MIN
If I was starting again, here's how I would build my social media
from Life On Your Terms with Phil Graham · host Phil Graham
If I had to build my business on social media from scratch again, I’d do it very differently. Not for views. Not for vanity. For high-quality leads, premium clients, and predictable sales.This episode breaks down the exact strategy I’d use today: • How to choose the right platform based on where your best clients already spend time • How to create content that positions you as the expert, not an entertainer • How to turn social media into a revenue system, not a hobby • What topics to focus on, how to research them, and how to build a weekly content plan • Why authenticity, polarising stances, and clear beliefs outperform trends and hacks • The CEO mindset required to delegate low-value tasks and protect your strengthsIf you want to grow on social media, attract better clients, build a stronger personal brand, and scale your coaching business without burning out, this is the blueprint.Search terms this hits naturally: social media growth, business coaching, content strategy, personal brand, lead generation, high-paying clients, entrepreneurship.
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If I was starting again, here's how I would build my social media
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