IFA: How advisers and digital tools can work together

In this episode of the ifa podcast, host Maja Garaca Djurdjevic is joined by Jacqui Henderson, founder and chief executive of Advice Intelligence. Ms Henderson discusses the evolution of technology in the advice space over her time in the industry, and how advisers could benefit from embracing digital innovations. She explains the goals of the Australian Digital Advice Association (ADAA), which includes Advice Intelligence, moneyGPS, abrdn, and Ignition Advice, as well as the process behind forming the association. The pair also cover why Ms Henderson believes that digital advice can coexist with the best interest duty, and how it can help provide advice at scale to a broader audience.  Ms Henderson will join a panel with ADAA's other founders at this year's Adviser Innovation Summit to discuss their goals, and how a unified and coordinated voice for digital providers can revolutionise the industry. To secure your ticket to the Adviser Innovation Summit 2023, click here.