iHeartMedia’s Podcast Boom and Political Ad Surge | Business and Finance News

iHeartMedia’s Q2 earnings smashed expectations with $977.2M in revenue, fueled by explosive podcast growth—up 20% YoY—and a bold push into video podcasts via Hulu. With political ad season looming, the company is betting big on radio’s resurgence as TV ad space tightens, targeting $200M in programmatic buys. CEO highlights broadcast radio’s massive reach as the engine for podcast expansion and premium video ad rates. Strategic partnerships with Amazon and Google are unlocking digital access to radio inventory. Despite macro headwinds, iHeartMedia’s digital audio momentum and political ad optimism point to a strong finish this year. Listen in comfort:Get a discount on a Soli Pillow: http://solipillow.com/discount/dnn. Advertise on DNN:[email protected] This is an automated, high-level news summary based on public reporting.Report issues to [email protected]. View sources & latest updates:https://sources.thednn.ai/4ed4fc87210e712f