iJumpTV 83: Stephen Johnson on Cause Marketing episode artwork

EPISODE · May 3, 2010

iJumpTV 83: Stephen Johnson on Cause Marketing

from iJumpTV

(more info: http://ijump.co.nz/) Can a for-profit company have a compelling cause? How can organisations of all kind grasp the potential of social media, not just for marketing, but for really making a difference? Stephen Johnson from ArcaneLogik gives his thoughts - and we want to hear yours too!

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