EPISODE · Feb 19, 2024 · 54 MIN
Il PM incontra la proprietà intellettuale: pianificare la tutela degli asset di IP in una organizzazione
from Smau Academy · host Leonardo Maria Seri
La protezione degli #assetimmateriali nella gestione di un progetto in azienda e nella vita di un’attività d’impresa può avere un ruolo importante per conseguire un vantaggio competitivo sul mercato e per tutelare gli investimenti che danno origine alle #innovazioni e con cui si costruisce e si coltiva la riconoscibilità di un prodotto o di un brand. Il workshop è a cura di Leonardo Maria Seri.
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Il PM incontra la proprietà intellettuale: pianificare la tutela degli asset di IP in una organizzazione
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