EPISODE · Jan 15, 2025 · 33 MIN
I'm Back! Why Now is the BEST TIME to be a Fractional CMO
from Fractional CMO Show · host Casey Stanton
Casey Stanton kicks off Season 2 of the Fractional CMO Show with an exciting update on his journey since the last episode in 2023. From personal milestones like buying a historic home to professional advancements such as launching CTOx, Casey shares why now is the perfect time to embrace the role of a fractional CMO. Discover how AI is reshaping marketing departments, why leadership remains critical, and how fractional CMOs can secure high-paying, fulfilling roles while solving bigger problems. Get ready to learn, grow, and thrive in the evolving marketing landscape. Here's what we talked about: - Life! What I've been up to... - My latest book "Find Your CMO" - Launch of CTOx and the dynamic opportunities in fractional CTO roles - Shrinking marketing departments and the rise of AI-driven tasks - Why leadership and strategic vision will always require human oversight - Predictions for the role of AI in the future of marketing - Focusing on leadership and strategy rather than execution - Building lasting client relationships and pricing services appropriately - Avoiding the "agency trap" and maintaining high profit margins - Subscribe to the podcast so you don't miss an episode! If you'd like me to answer your question on an upcoming episode, share your question at: https://cmox.co/podcast
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I'm Back! Why Now is the BEST TIME to be a Fractional CMO
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