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Im Gespräch mit Helen Eggers

EPISODE · Jul 10, 2025 · 19 MIN

Im Gespräch mit Helen Eggers

from OOH Podcast · host Fachverband Aussenwerbung e.V.

Was macht ein Selfie auf einem Riesenplakat – und warum fährt es plötzlich durch fünf Städte? Im OOH! Podcast spricht Host Kai-Marcus Thäsler mit Helen Eggers, Communication Marketing Managerin DACH bei WeRoad, über Selfie-Plakate, rollende Botschaften und die Kunst, Gen Z im öffentlichen Raum zu erreichen. WeRoad zeigt, wie Out-of-Home für digitale Marken zum echten Erlebnis wird.

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Im Gespräch mit Helen Eggers

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