"I'm sorry, that price is for new customers only"

from Ambitious Lifestyle Business podcast · host John Lamerton

"I'm sorry, that price is for new customers only" A guaranteed way to get my blood BOILING... 😡 In this snippet from my forthcoming book Retention First, I share the story of a completely fictional broadband company, called "Emerging Media", who decide to tax the loyalty of their best customers, and give the best offers to those people who've never spent a penny with them...

Episode metadata supplied by the publisher feed · Published Oct 19, 2025

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"I'm sorry, that price is for new customers only"

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