Immutable Laws of Conversions
How You Can "Opt into Optimization"
Episode 415 of the The Unofficial Shopify Podcast podcast, hosted by Jon MacDonald, Kurt Elster, titled "Immutable Laws of Conversions" was published on July 19, 2022 and runs 45 minutes.
July 19, 2022 ·45m · The Unofficial Shopify Podcast
Summary
How You Can "Opt into Optimization"
Episode Description
In this episode, our guest packages more than a decade of knowledge and experience into just a handful of immutable laws that can help savvy brands convert more visitors into buyers.
We're joined by Jon MacDonald, founder of The Good, a conversion optimization firm that has helped globally-recognized brands like Nike, Adobe, Xerox, and The Economist exceed their ambitious growth goals.
Show Links
- Opting In To Optimization - use code GOODFRIENDS
- thegood.com
- jonmacdonald.com
- Google Optimize
- Amazon Mechanical Turk
- Wikipedia: Mechanical Turk - Trivia!
Sponsors
- Free 30-day trial of Zipify OCU - To get an unadvertised gift, email [email protected] and ask for the "Tech Nasty Bonus".
- Back up your store with Rewind
- Try Bold Product Upsell, free trial
- Privy: The Fastest Way To Grow Sales With Email & SMS
Never miss an episode
Help the show
- Ask a question in The Unofficial Shopify Podcast Facebook Group
- Leave a review
- Subscribe wherever you get your podcasts
What's Kurt up to?
- See our recent work at Ethercycle
- Subscribe to our YouTube Channel
- Apply to work with Kurt to grow your store.
Similar Episodes
Dec 18, 2017 ·26m
Dec 4, 2017 ·27m
Nov 20, 2017 ·32m
Nov 6, 2017 ·23m
Sep 19, 2017 ·20m
Sep 7, 2017 ·40m