Implementing Brand Strategy to Build the Foundation for a Powerful Brand with Sweet Daddy Designs

Today I'm welcoming Melissa Perkins of Sweet Daddy Designs to the podcast who is an absolute master at design and brand strategy. Melissa creates beautiful brands for her clients that are formed from a foundation of extensive brand strategy and industry research. She knows exactly how to take the guesswork out of knowing what visuals your brand and business needs in order to reach ideal audiences and she is an expert at getting to the root of what's essential for a business to succeed.  Her brand strategies are super thorough, giving her clients all the tools, info, and market research they need in order to attach and work with ideal clients and customers, and I get to ask her all about it on today's episode. If you've ever wondered what goes into a great brand strategy, what the most important takeaway from a strategy session is, and why your brand archetype can be a gamechanger for your business, this episode is for you! SWEET DADDY DESIGNS FOLLOW US ON INSTA READ THE POST