Important Brand Building Advice: Remember That Your Online Words Are Permanent

LinkedIn the new ‘𝘍𝘢𝘤𝘦𝘣𝘰𝘰𝘬 𝘸𝘪𝘵𝘩 𝘚𝘶𝘪𝘵𝘴’ Content on LinkedIn is fast becoming very personal. Are the days when you could find valuable and insightful business-related post updates gone? I hope not… If this is you and you have been sharing more personal information rather than focusing on sharing business information, here is my advice… ❌ Don’t! Here is why… ✅ What you say on Social Media stay on Social Media – it is public ✅ How are you going to establish trust relationships if you have difficulties, challenges or problems in your personal life to deal with ✅ But more importantly you have invested time effort and even money on establishing a personal and business brand. It takes one comment, one post update to destroy it all 👍 Yes, you need to focus on storytelling, but their – your ideal client – stories, not yours! Best advice… Be 𝘗𝘦𝘳𝘴𝘰𝘯𝘢𝘭 but stay 𝘗𝘳𝘰𝘧𝘦𝘴𝘴𝘪𝘰𝘯𝘢𝘭 What say you?