EPISODE · Apr 18, 2025 · 14 MIN
Imposter Syndrome in Healthcare Marketing
from We Are, Marketing Happy - A Healthcare Marketing Podcast · host Hedy and Hopp
In episode 90 of We Are, Marketing Happy, Jenny sits down with Hedy & Hopp’s Director of Data & Technology, Mark Brandes, for a conversation that steps outside our usual healthcare marketing topics. Instead of pixels and campaigns, we’re diving into mindset specifically, how it shows up in our industry through things like imposter syndrome.Mark shares insights from a podcast he loves, Standard Deviation, and discusses how reframing imposter syndrome as “manifestations” can help us move past feelings of inadequacy. From the pressure to be a perfectionist or expert to the fear of asking for help, this episode unpacks the invisible weight many marketers carry, especially as roles evolve to include data, privacy, and compliance. Jenny and Mark reflect on their own experiences and offer encouragement to anyone who’s ever thought, “Why am I even in this room?” Spoiler alert: you absolutely belong there.Resources Standard Deviation Podcast EpisodeConnect with Mark:LinkedIn: https://www.linkedin.com/in/markbrandes/ Connect with Jenny:Email: [email protected]: https://www.linkedin.com/in/jennybristow/If you enjoyed this episode, we’d love to hear your feedback! Please consider leaving us a review on your preferred listening platform and sharing it with others.
What this episode covers
In episode 90 of We Are, Marketing Happy, Jenny sits down with Hedy & Hopp’s Director of Data & Technology, Mark Brandes, for a conversation that steps outside our usual healthcare marketing topics. Instead of pixels and campaigns, we’re diving into mindset specifically, how it shows up in our industry through things like imposter syndrome.Mark shares insights from a podcast he loves, Standard Deviation, and discusses how reframing imposter syndrome as “manifestations” can help us move past feelings of inadequacy. From the pressure to be a perfectionist or expert to the fear of asking for help, this episode unpacks the invisible weight many marketers carry, especially as roles evolve to include data, privacy, and compliance. Jenny and Mark reflect on their own experiences and offer encouragement to anyone who’s ever thought, “Why am I even in this room?” Spoiler alert: you absolutely belong there.Resources Standard Deviation Podcast EpisodeConnect with Mark:LinkedIn: https://www.linkedin.com/in/markbrandes/ Connect with Jenny:Email: [email protected]: https://www.linkedin.com/in/jennybristow/If you enjoyed this episode, we’d love to hear your feedback! Please consider leaving us a review on your preferred listening platform and sharing it with others.
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Imposter Syndrome in Healthcare Marketing
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