EPISODE · Dec 3, 2025 · 16 MIN
Improve Your Resiliency = Improve Your Revenue [+ 6 Ways to Build It] (EP87)
from Small Business Marketing Sweet Spot · host Barb Davids
This episode was inspired by a friend's IG post on consistency. I feel like I've struggled with it so I decided to ask myself, what does consistency mean to me. How do I stay consistent? The answer turned out to be through resiliency. In this episode, I explore the idea of resiliency as I see it and I’ve also brought in four fellow business owners to weigh in with their stories. Plus I share 6 ways to build that resiliency muscle.Enjoy the episode!Timestamps00:27 Defining Consistency and Resiliency00:51 Exploring Resiliency01:27 Personal Story: Falling Off the Horse03:39 Diana Knezevici's resiliency definition03:59 Sheila Kofahl's Tree in the Storm Analogy05:02 Resiliency in Business06:23 Six Ways to Build Resiliency06:27 Refocus Your Attention07:23 Phone a Friend07:55 Leslie Marshall's story of resiliency09:08 Less Social Media10:21 Acknowledge and Accept11:01 Find Optimism11:34 Isabel Chen's advice for resiliency12:33 Respond Intentionally14:26 Final Thoughts on ResiliencyResourcesLeslie Marshall • Wyldflower NomadWebsite | InstagramSheila Kofahl • And Then She DidWebsite | InstagramDiana Knezevici • Embodied Leadership CoachWebsite | InstagramIsabel Chen • Fairy Fox DigitalWebsite | Instagram | Pinterest👉 For all the links and resources mentioned in this episode, check out the supporting blog post here.Stop second-guessing your to-do list and grab the Marketing Energy Matrix to focus on the tasks that actually get you results. 👉 https://compassdigitalstrategies.com/digital-marketing-services/marketing-energy-matrix/🧰 I love me a good digital marketing tool. This week’s recommended tool is SEO Pro Extension. The most clean and simple extension to see the headings and other SEO details for a single page on your website.Peek inside my toolbox for all my tools.🎧 This week’s recommended podcast episode is from Diary of a CEO, with Brené Brown: The Algorithms Have Forced Us Into A Hidden Epidemic, This Is The Only Way Out! The title would have you believe it's a bit on the chaos side or pulling at your panic feelers. In fact, it was a wonderful conversation about so many things. Trust being one of them that I particularly enjoyed.Visit Episodes I Like Playlist for other recommended episodes I've enjoyed.🗞️ Like newsletters? Digital Marketing TakeawayAbout This ShowSmall Business Sweet Spot is a podcast show created by Compass Digital Strategies LLC. Founder, Barb Davids, wanted to create a show that has actionable topics that grow our business and personal life. A self-professed podcast junkie, she listens to a variety of shows on her runs and road trips.Small Business Sweet Spot is a place for business owners wondering what matters in growing their business. Episodes range from quick, tactical advice on improving website visibility, marketing and analytics to guest interviews with experts on topics like productivity, branding, and mindset to support the "whole" business owner. Let’s find the sweet spot between business and life so you can enjoy both.
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Improve Your Resiliency = Improve Your Revenue [+ 6 Ways to Build It] (EP87)
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