In a World with Keaton Day - Episode 57

In this episode, host Brad Burrow sits down with Keaton Day, the founder of GameDay, a sports partnership agency in Kansas City. Hear about Keaton's decision to launch his own agency, GameDay, and the growth opportunities he sees in the Kansas City market for building sports partnerships and sponsorships. Learn about his approach to working with brands, from creating custom sponsorship packages to helping them leverage podcasts and social media. We also explore topics such as the rise of corporate podcasts as a powerful marketing tool, highlighting examples of how Keaton has helped clients like Soren Petro drive sponsor engagement and exposure through podcast content. This episode provides an inside look at the thriving sports business scene in Kansas City through the lens of an entrepreneurial sports marketer. You don't want to miss it!