In conversation with Natasha Jen

Natasha’s practice has been notable for crossing media genres, drawing on references from a diverse range of cultural, historical, aesthetic, and technological sources. Her work encompasses brand identities, environmental design, multi-scale exhibitions, signage systems, print, motion and interactive graphics, created in collaborations with global tech brands, consumer startups, cultural institutions and non-profit organizations. Her recent clients include high-profile tech companies and startups, such as Google, Waze, Galaxy Digital, NYDIG (pronounced Ny-Dig), Lightmatter, and Magic Leap.