EPISODE · Mar 12, 2026 · 15 MIN
In Conversation with Nina Slawek: “Open Jaw Was Always About Women”
from Pink Couch Podcast: Behind the Scenes of the Travel Industry · host Open Jaw
When Open Jaw launched 25 years ago, supporting women was central to its mission. Nina says the hot pink colour and cheeky personality was focussed on creating a relatable brand. “Everything we did — how we spoke to advisors, our approach, launching a charity initiative — we spent a lot of time thinking, ‘What can we do to support women?’”
What this episode covers
When Open Jaw launched 25 years ago, supporting women was central to its mission. Nina says the hot pink colour and cheeky personality was focussed on creating a relatable brand. “Everything we did — how we spoke to advisors, our approach, launching a charity initiative — we spent a lot of time thinking, ‘What can we do to support women?’”
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In Conversation with Nina Slawek: “Open Jaw Was Always About Women”
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