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In-Game Ads for Console and PC Games - Opportunity or Threat? episode artwork

EPISODE · May 30, 2022 · 1H 5M

In-Game Ads for Console and PC Games - Opportunity or Threat?

from Deconstructor of Fun · host Deconstructor of Fun

Lately, there's been a lot of talk about Xbox building an advertising program and the implications this program may have on both business and players. We're joined by Dave Madden, President of PlayerWON, to discuss the best practices for in-game ads within PC and console games. Dave has plenty of insights to share as his company, PlayerWON, is the pioneer of in-game ads in the free-to-play console and PC games. Links: Dave Madden, PlayerWON, Deconstructor of Fun

What this episode covers

Lately, there's been a lot of talk about Xbox building an advertising program and the implications this program may have on both business and players. We're joined by Dave Madden, President of PlayerWON, to discuss the best practices for in-game ads within PC and console games. Dave has plenty of insights to share as his company, PlayerWON, is the pioneer of in-game ads in the free-to-play console and PC games. Links: Dave Madden, PlayerWON, Deconstructor of Fun

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In-Game Ads for Console and PC Games - Opportunity or Threat?

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Frequently Asked Questions

How long is this episode of Deconstructor of Fun?

This episode is 1 hour and 5 minutes long.

When was this Deconstructor of Fun episode published?

This episode was published on May 30, 2022.

What is this episode about?

Lately, there's been a lot of talk about Xbox building an advertising program and the implications this program may have on both business and players. We're joined by Dave Madden, President of PlayerWON, to discuss the best practices for in-game ads...

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