In The Soup: How Much Product Research Do You Really Need to Do?

Happy In The Soup 🍲 Tuesday! Today, hosts Jenn Summe and Melissa Crosby are  joined by Rob Cooley Jr. of Nuream and Jonathan Rollman of Beam Dynamics. They are presenting their perspectives on how much product research you should really do? When do you know that it's time to stop asking the customer and start doing? We have a great episode full of opposing thoughts, expert advice, and more. Be sure to check it out! Thank you for joining us for this episode of In The Soup, a show under The GrepBeat Podcast. Today’s episode, and the rest of the season, is proudly sponsored by Curious Ant.