In The Soup: Is It Better to Build in Stealth or in Public?

Welcome back to the newest season of #InTheSoup 🍲, a show—now under The GrepBeat Podcast—that addresses the most pressing topics facing North Carolina's early-stage startup founders. To celebrate the beginning of a new year, today's episode covers the pros and cons on building your startup in the "old" way of stealth versus the "new" way of in public. Hosts Jenn Summe of Primordial Ventures and Melissa Crosby of Colopy Ventures listen to two Triangle entrepreneurs who have experience and opinions from both sides, and they break down which way best works for a specific company's mission. Today, they are joined by Akash Ganapathi of Durham-based Opine, who built in stealth before publicly announcing their launch and investment from Primordial, and Parker Mayes of Inbound Revenue, who publicly updated their community on and built out his previous venture Let's Go Raleigh before selling it last year. Today's episode is proudly sponsored by Milan PR, a full-service, strategic communications firm with over fifty years of experience in the corporate, non-profit, and government sectors.