In the spotlight with Rachel Down from Boil and Broth

Rachel Down is the founder of Boil and Broth and The British Broth Company, and she began making bone broth after experiencing her own health challenges.Rachel suffered from chronic health problems and discovered that bone broth could help her body heal itself.When she found that there wasn’t a product on the market that didn’t contain ingredients she was intolerant to, she decided to make her own.What started out as a trip to the butcher and an experiment in her kitchen led to a total health transformation for Rachel, who lost six stone and reversed her health conditions.Friends and family asked if they could try her broth, and it soon became a business—first for humans, and later for pets.Now Rachel’s products are shipped all over the world. She’s won awards for her innovation and will soon be stocked in Walmart.She’s also involved in many collaborations and partners with influencers to raise awareness of the impact bone broth can have on both people and their pets.In this episode, Rachel shares her entrepreneurial journey, her plans for the future, and how she navigates the rollercoaster of running her business.Key topics and timings in this episode:1.00 - What to expect from this episode.2.10 - How Rachel founded her business Boil and Broth.3.02 - How Rachel's experience with the NHS inspired her to find her own solutions to candida overgrowth and gut health issues.4.57 - Reversing her health issues in just 12 weeks and how she lost six stone in three years.7.30 - Creating dehydrated bone broth and how this helped her business grow.8.40 - Starting out in 2016 and figuring out how to make her own broth—stinking out her house in the process!11.30 - Turning her broth-making into a business, navigating Brexit, and scaling up production.15.20 - The impact of going viral and how she handled the surge in sales after featuring on the Raw Pet Medics podcast.16.43 - Scaling up to produce 2,000 litres of broth a month.20.23 - What it was like entering the pet space as a new business and staying true to her ethics.26.03 - Rachel's experience working with influencers and how this has helped to grow her brand.29.00 - The results of the bone broth and gut health study Rachel worked on with Dr Carol Hughes and Anna Webb, focusing on the health of 30 dogs.35.04 - How Rachel enjoys working with pet professionals.37.58 - How bone broth can help boost cat health.41.59 - The ways Rachel has built her audience, authority, and credibility.45.09 - Rachel's advice for anyone feeling unsure about promoting their work and sharing their story.47.38 - Things to consider if you're looking for coaching or mentoring.51.35 - How going against the grain and doing things differently has benefited Rachel's business.55.51 - What’s next for Rachel and Boil and Broth.58.32 - How to find out more about Rachel and her work.Links mentioned in this episode:Find out more about Rachel’s work on her website: www.boilandbroth.com and https://www.britishbrothcompany.com/Connect on LinkedIn: http://linkedin.com/in/racheldownukFollow her on Facebook: www.facebook.com/boilandbrothCheck out her page on Instagram: www.instagram.com/boilandbrothListen to Rachel on Anna Webb's podcast:https://share.transistor.fm/s/c960ded9Read about the Bone Broth study:https://boilandbroth.com/blogs/pet-health-tips/biome-broth-study-teamFurther listening if you enjoyed this episode:How to choose a pet business coachWorking with journalists and influencers with Vicky GunnIn the spotlight with Debbie Humphreys from Redhound for DogsMicrobiome testing for dogs with Dr Joe Inglis from Biome9How discovering your dogs functional character can help your relationship with Heather StevensWhat do you want your pet business to be known for?Navigating the rollercoaster of running your pet business Is my Pets Get Visible membership right for you